Who is Caddle?
Founded in 2015, Caddle’s mission is to create a transparent, friction-free marketplace for consumers and brands to exchange data for value.
How Does Caddle Work?
Caddle democratizes access to consumer data and insights.
Caddle is a free app that rewards consumers for engaging with brands and sharing their data. In return, brands get access to data and insights to enable them to make better decisions, faster. Caddle has a diverse set of tools including survey, photo and receipt capture, and reviews. These tools are used in different configurations and sequences to collect robust data at every stage of the consumer journey. Data that has traditionally been too niche, too difficult, too time consuming, or too cost prohibitive to collect. Caddle’s disruptive and unique rewarded-based model enables an empowering and transparent marketplace that helps bridge the gaps between brands and consumers.
Simply put, we help our clients make better decisions, faster.
How is Caddle Different?
Caddle is trusted by the largest brands in the world because of our market-leading speed, cost, and above all else – the scale and diversity of our first-party panel. Caddle’s disruptive mobile-first model attracts Canadians from every walk of life, enabling brands unprecedented access to consumers at every stage of the consumer journey.
Caddle’s team includes decades of expertise in custom research, allowing us to provide full-service end-to-end solutions from survey design, all the way through to in-depth custom analysis. Whether it’s a short concept or claims test, virtual qualitative, or a full U&A or segmentation analysis, Caddle supports our clients from start to finish.
CADDLE’S MISSION STATEMENT
“Deliver a secure, transparent, friction free marketplace that empowers Caddle Members and Clients to exchange data for value.”
Our Team
Meet Caddle’s team of experts to help you make better decisions, faster!
Careers
Caddle has an amazing team that gets excited about processes, loves innovation, enjoys learning, and lives for being creative. We are constantly growing and always interested in hearing from people who want to work at Caddle with brands to achieve success through quality data. We welcome diverse applicants with a variety of interests, so be sure to check back for opportunities frequently! We currently don’t have any open positions. We do accept resumes ongoing for future roles so feel free to get in touch here.
CURRENT JOB OPENINGS
FAQ
All data presented has a Margin of Error of 1% or lower.
Caddle is the largest daily active survey panel in the Canadian Market, with over 10,000+ Daily Active Users and 100,000+ Monthly Active Users. Our panel is the largest daily and monthly active panel in Canada, with unmatched diversity as validated through third party providers. Caddle empowers brand and insights leaders to gain rapid access to data and insights from Canadians from all walks of life across the entire consumer journey. Ask us how we’ve partnered with Canada’s largest CPGs, retailers, and insights firms to gain access to large Canadian representative samples and micro-niche audiences alike.