Current Events
Caddle Webinar | From Woof to Wow: The Impact of Ratings & Reviews on Pet Product Sales
In the competitive world of pet products, staying top of mind and gaining a Share of Voice (SoV) has become more challenging than ever. Join us for an exclusive webinar on October 04, where we delve into the profound impact of ratings and reviews on the pet product category. Discover how these user-generated insights can help both brands and retailers increase SEO, drive higher conversion and sell more products. Come out of the dog house and join us for this opportunity to fetch the secrets to success.
Past Events
Caddle Webinar | Food Inflation: Where are we now?
Overview of Caddle’s research into Food inflation, finding the why and in what product categories is it beginning to cool. We will revisit our data from January 2023, compare them to the changing consumer behaviour trends and evaluate present buying patterns in the Canadian market. Join eminent expert, Dr. Sylvain Charlebois a.k.a ‘The Food Professor’ and Colleen Martin for our free webinar on August 17th at 12 pm (EST).
Caddle Webinar | The Shifting Landscape of Consumer Loyalty
Join us at our free event on July 05 at 12.00 pm as Michael McDowell, Vice President of Loyalty Programs and Partnerships at Parkland Corporation and Colleen Martin, CRO at Caddle give you an overview of Caddle’s proprietary research delving into consumer behaviour with retailer loyalty programs in Canada.
Caddle Webinar | AI and the Changing Face of the Retail Industry
Join us at our free event on June 06 at 12.00 pm as Dr. Sylvain Charlebois, Senior Director, Agri-Food Analytics Lab at Dalhousie University and Ransom Hawley, CEO at Caddle discuss how artificial intelligence is revolutionizing the retail landscape and shaping consumer experiences. Discover the latest trends, challenges, and opportunities that lie ahead.
Caddle Webinar | Consumer Trust – The Grocery Channel Edition
Join us at our free event on April 25 at 12.30 pm as Dr. Sylvain Charlebois, Senior Director, Agri-Food Analytics Lab at Dalhousie University and Colleen Martin, CRO at Caddle discuss the latest insights on consumer trust in the grocery aisle.
Trends on Consumer Behaviour in an Inflationary Market with Dr. Sylvain Charlebois
Join us at our free event as Dr. Sylvain Charlebois, The Food Professor at Dalhousie University and Colleen Martin, CRO at Caddle discuss the latest discuss trends of changing consumer behaviour and buying patterns in an inflationary market.
Retail Matters Webinar Series | Will Demand for Private Label Continue on Tues, Oct 25, 2022 1:00 PM – 2:00 PM ET
In Collaboration with Caddle and Retail Council of Canada, Tracy Fellows, Retail Strategy Consultant, and Colleen Martin, Chief Revenue Officer, Caddle, will share research on why consumers are choosing private label products more often, and what the key considerations are today and will be in the future.
Caddle Webinar | Innovation in the Retail Aisle with Dr. Sylvain Charlebois on Wednesday, July 6, 2022 2:00 – 3:00 PM ET
Fresh from RCC’s STORE Conference, Dalhousie Agri-Food Analytics Lab Food Professor Dr. Sylvain Charlebois and Caddle CRO, Colleen Martin, uncovers what factors are motivating consumers to choose one grocery store over another, and how grocery retail innovation is meeting these new demands.
Grocery Disruptors: Innovation in the Retail Aisle with Dr. Sylvain Charlebois at RCC STORE on June 1, 2022 1PM EST
Tracking the largest number of Canadian grocery shoppers throughout the pandemic, Caddle uncovers what factors are motivating consumers to choose one grocery store over another, and how grocery retail innovation is meeting these new demands.
Caddle Webinar | Cannabis Retailers Navigating the Industry with Environics Analytics on Tuesday, May 17, 2022 2:00 – 2:30 PM ET
Environics Analytics’ VP of Business Development, Adam Bernatt, and Caddle’s VP of Insight Solutions, Colleen Martin, will speak on new data and insights regarding today’s cannabis consumer
Caddle Webinar | Shifts in Grocery Shopping Behaviour with IRI Canada on Wednesday, May 11, 2022 2:00 – 3:00 PM ET
Join IRI Canada’s Principal, Ryan Harris and Caddle’s CEO, Ransom Hawley as they discuss how COVID-19, rising food costs and supply chain disruptions are influencing the behaviour of today’s Canadian grocery shoppers.
The Canadian Cannabis Consumer Insights for Retailers Navigating the Industry at RCC Retail Cannabis Forum on May 3, 2022, 2:55 PM – 3:20 PM EST
Leveraging the largest daily active panel of Canadians, and industry leading PRIZM consumer segmentation, Environics Analytics & Caddle Inc bring their data together in a unique session that highlights Canadian Cannabis consumers throughout the path to purchase.
Ratings + Reviews with Walmart.ca | @2pm ET, Thursday, Aug 5, 2021 Online via GotoWebinar
To celebrate this partnership, and tell you more about the importance of User Generated Content, like Ratings and Reviews, I’d like to invite you to our upcoming webinar. We’ll be presenting alongside Walmart’s Senior Manager, Canada eCommerce Strategy and Content Operations, Charu Talwar, and Walmart’s eCommerce UGC Lead, Shariq Hasan.
The Last Mile: Online to Doorstep | @2pm – 3pm ET, Wednesday, November 24, 2021 Online via GotoWebinar
Grocery Business Editorial Director, Mary Scianna, and Caddle’s CEO, Ransom Hawley, will review our Last Mile research findings and discuss what the implications are for brands and retailers heading into 2022.
Social Commerce in Canada #AreYouFollowing | @2pm – 3pm ET, Thursday, November 4, 2021 Online via GotoWebinar
Join Ad Standards’ President and CEO Jani Yates and Caddle’s Head of Marketing and influencer marketing expert, Camille Kennedy, as they present the insights and discuss industry implications in our next webinar.
Who’s a Member? Costco Edition | @2pm ET, Thursday, June 10, 2021 Online via GotoWebinar
Join us live as we discuss top reasons to shop at Costco, how Canadians ranked Costco amongst other grocery retailers over the last 12 months, Costco member shopping behaviours, attitudes, AND rich basket insights gleaned from validated purchase data.
Profile of the Canadian Amazon Prime Shopper | @1pm ET, Tuesday, March 16, 2021 Online via GotoWebinar
Join us in a live Webinar to review insights on the Canadian Amazon Prime Shopper, including 2021 data on the Subscribe & Save shopper. We’ll discuss behaviours, attitudes, spending habits, and the implications to brands & retailers.
Canadian Insights in Grocery Sector | Customer Experience from In-store to Online, Holiday & Beyond
Caddle’s exclusive end of year webinar, where we shared new Canadian eCommerce Grocery CX Insights, and Seasonal Consumer Shopping Habits straight from Canada’s largest daily active consumer research panel of 10,000+, 6-figure monthly active panel, and growing every day.