Ratings & Reviews for Marketplace Vendors

Walmart Marketplace FOR WALMART MARKETPLACE VENDORS

Ratings & Reviews for Marketplace Vendors

Collected. Moderated. Syndicated to Walmart.ca — a turnkey Marketplace solution.

Caddle is Canada's leading provider of Ratings & Reviews — connecting brands directly with a panel of Canadian shoppers. Through our unique mobile-first cash-back model, we help Marketplace vendors collect Ratings & Reviews in a seamless, scalable solution without shipping a single sample.

Why Ratings & Reviews Matter Right Now

91%

Say reviews are essential, not helpful, essential

85%

Read reviews before buying

2nd

Most important purchase factor (2nd to only price)

+52.2%

Conversion lift with 1–10 reviews on a product

Sources: Caddle Proprietary Study, Spring 2026, n = 1,940–2,026; PowerReviews third-party analysis of 25.4M+ product pages

How it Works: Target Caddle member with rebate offer, member buys product on Walmart.ca, Caddle member shares delivery confirmation and Caddle validation, member completes review, Caddle moderation, syndication to Walmart.ca PDP
Pricing Example - 10 Product Reviews: Coffee Maker retail price $20, plus Campaign Fee $200, plus Rebates 12 rebates x $20 = $240, plus Reviews 10 reviews x $12 = $120, Total $560

$12/Review

  • Rebate 100% of Regular Retail Price
  • Campaign Fee: $200
  • Verified Purchase
  • 100% Mobile Experience
  • No Shipping Samples
  • Fast Results
  • 1Designed for Walmart Marketplace ProductsOptimize your listing by supporting your assortment with turnkey ratings & reviews.
  • 2Precision Shopper TargetingTarget the right shoppers based on your ideal customer profile.
  • 3Fast & Efficient ExecutionCampaigns are completed within 8 weeks, with ratings & reviews populating in as little as a few days.
  • 4Optional Post-Purchase SurveysEnhance insights with post-purchase surveys for deeper consumer feedback.
  • 5Canada's Leading ProviderCaddle supports Canada's largest brands and retailers, and has collected over 500,000 reviews from Canadians.

Canada's #1 Third-Party Ratings & Reviews Collector

500,000+

Reviews Collected

4.63★

Average Star Rating

Bring Ratings & Reviews to Your Walmart.ca Listings

Tell us about your Marketplace assortment and our team will follow up with a campaign plan.

What happens next

  • A Caddle team member reviews your SKU list for eligibility
  • We recommend a review target and campaign timeline
  • Campaigns launch and syndicate directly to your Walmart.ca listings
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