Last updated on May 27, 2022

Canadian grocery shoppers are looking for deals and switching to discount banners, Caddle research finds.

More than three quarters (76%) of Canadians have changed their shopping choices due to increasing grocery prices and many are seeking discount alternatives, finds a study conducted by Caddle. 

“There are pretty incredible pressures on the Canadian consumer that we see in our data,” said Caddle CEO Ransom Hawley, who discussed the study’s findings during a recent