Last updated on October 7, 2021

Provincial and federal governments will need to do more to convince Canadians to share personal data and participate in digital contact tracing

Data from Caddle’s latest survey of our 10,000 member daily panel shows that 35% of Canadians are completely unfamiliar with contact tracing, while less then half feel it is ethical — even during a pandemic.

This will become increasingly significant in the weeks ahead as governments explore the possibility of digital contract tracing services. 

Two weeks ago, Alberta became the first province to introduce a voluntary contact tracing app. The service uses bluetooth technology to trace people who may have been exposed to COVID-19.

However less than 40% of people t