Last updated on November 9, 2021

Why you need to think about DIY in product innovation

When it comes to product innovation, people have always been interested in creating and developing products themselves. If you are a brand manager who is searching for a new market trend or product opportunity, look no further.

According to technavio, the value of the DIY industry is estimated to climb to 13.1 billion by 2021. This is definitely not something you can just shrug your shoulders at! You should be extremely interested in leveraging and building DIY into your business strategy and I’m going to tell you the reasons why.

Do-it-yourself (DIY): The Research