Last updated on July 8, 2021

At a time when “value for price” seems to trump all other drivers of grocery consumer intent, Costco has firmly staked its claim on consumer spending in this regard. But beyond that, the banner also leads the way for multiple Canadian demographics on brand and product availability, speed of shopping and checkout, and other benefits they’re able to deliver in store and online.

Join us as we delve into the data to uncover the key insights that lead us to declare Costco as the winner of pandemic grocery spending for the majority of Canadian consumers.

Interested in the freezer aisle? Read all about it in our deep dive into the frozen category: Stocking Up in the Freezer Aisles | The Pandemic’s Effect on the Frozen Food Category in Canada

*Disclaimer: all data presented is owned by Caddle and has a Margin of Error of 1% or lower.

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